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North America

Apple's WWDC: Tim Cook's AI legacy on the line at his final developer conference as CEO

Apple heads into its annual WWDC with its AI strategy front and centre under heavy investor scrutiny. Plans to turn Siri into an agentic platform are a focal point. The stock's rich valuation is also being re-examined.

Exterior of the Apple Park campus in CupertinoCNBC Top News
CNBC Top News
CNBC Top News2 h agoAAPL

Apple is heading into its annual WWDC starting Monday at a time when investors are questioning its artificial intelligence strategy. According to CNBC, a team led by hardware chief John Ternus, who has taken on responsibility for Siri's development, is preparing to outline plans to turn the voice assistant into an agentic platform. For Tim Cook, this is his final developer conference as chief executive.

Apple's AI strategy, branded Apple Intelligence, has been under close scrutiny since multiple features announced last year were delayed. Slipping sales in China make the success of the AI launch even more critical for Cupertino. Some analysts expect Apple to lean on deeper partnerships with OpenAI and Anthropic rather than building leading in-house models.

The stock has lagged the Nasdaq with only modest gains so far this year. On valuation, its forward price-to-earnings ratio remains above 30. Speculation around the CEO succession adds another layer of tension heading into the conference.

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This article is an AI-curated summary of the original story published by CNBC Top News.

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