Apple's foldable iPhone could be just around the corner

Apple is preparing to bring to market the foldable iPhone it has held in development for years. TechCrunch, citing supply-chain sources, writes that the likelihood of a launch between late 2026 and early 2027 has risen. Apple becomes a late but high-impact entrant in the foldable-phone segment pioneered by Samsung.
According to TechCrunch, the device will use a 'book-style' form factor that opens like a book. Open, it is expected to offer a roughly 7.8-inch tablet-style display; closed, it will carry an outer screen the width of a regular iPhone Pro. Apple's display team is working on glass and hinge designs that minimize the visible crease.
On the supply side, Samsung Display is front-runner for the main panel, with LG Display lined up as a second source. The hinge is being developed by Amphenol in China and a Taiwanese engineering firm. TechCrunch reports that Apple set a 'zero crease' target, which has led to two years of work with suppliers.
The price will be high, but Apple's market position will pull the segment up with it. Sources told TechCrunch the launch price could be around $2,500 and the device would sit 'above the iPhone Pro Max in a separate Ultra category.' Apple's target is to lead in the premium professional, content-creator and early-adopter tech segment.
The existing foldable market is consolidating. Samsung's Galaxy Z Fold line sells roughly 5 million units a year, while Huawei and Honor are strong in China. Apple's entry could add another 10 million units a year to the segment — a shift to the mainstream.
The application side matters too. The developer community is expecting a new 'adaptive' API line between iPadOS and iOS so that apps can shift cleanly into tablet mode when the device is opened. TechCrunch says Apple may publish developer preview documents shortly during WWDC week.
The foldable form factor creates specific battery and durability problems. Apple is working on two separate batteries in a thin chassis, soft hinge dampers and a new polymer coating to extend hinge lifespan. Cycle tests are aimed at 300,000 folds.
Markets are already pricing in the balance-sheet impact of a launch. One analyst note suggests that first-year sales of 5-8 million units at a $1,500 margin per device could add $7-12 billion to Apple's hardware revenue. A high average sale price also strengthens the margin profile.
Rivals are already moving. Samsung is planning the sixth generation of its Z Fold series with 'a true tablet-sized inner display and lighter chassis.' Google is aiming to push back into the segment with a third-generation Pixel Fold.
For Apple, a foldable iPhone is the biggest hardware category opening in a decade. TechCrunch writes that the launch may redefine not only the device but the software integration across iOS, iPadOS, Vision OS and the Mac. This is not investment advice.
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